office or hybrid, Zhukovsky

Olzori (beauty electronics) is: 🔸A Russian expert brand in home hardware cosmetology with 7 years of experience in the beauty gadgets market. 🔸An innovator company and one of Russia's leading manufacturers of personal cosmetic devices for independent home beauty care. 🔸We build sales through content and advertising, grow rapidly, and focus on social commerce where content is not just about 'likes' but about purchases and ROI, provided that consumers see results from using our products and are satisfied with their value for money. 🔸We are looking for a results-oriented, systemic leader to build the D2C direction using various marketing tools: from planning to effective implementation, capable of managing a team and working hands-on. 🔸The focus is on developing the brand platform and content marketing system, ensuring both lead generation and brand promotion. 🔸We value the ability to set and achieve goals, stability, initiative, independence, openness, positivity, and a focus on systematic, long-term, and effective development.

Key Areas of Activity: 🔸Development of D2C marketing strategy. 🔸Building and implementing a system of metrics. 🔸Planning and reporting. 🔸Full-scale brand promotion management. 🔸Team building and management. 🔸Integration of AI technologies into brand marketing. 🔸Building a partnership program. 🔸Building a loyalty program. 🔸Creating and developing a brand consumer community. 🔸Personal interaction with key industry opinion leaders.

Main Responsibilities: 🔸Lead generation to the website & brand promotion. 🔸Building, testing, and implementing content funnels and sales funnels. 🔸Digitization of marketing tools and end-to-end analytics. 🔸Building a dialogue between the brand and the target audience with maximum focus on audience interest and benefit. 🔸Implementing content marketing methodologies: Hunter's Staircase, TOFU/MOFU/BOFU, RACE, AIDA. 🔸Managing the marketing team, including hiring, motivation, development, and KPIs. Organizing content production based on generating original hypotheses, as well as searching for and adapting relevant viral references in the brand's niches and adjacent ones. 🔸Influencer marketing management. Personal interaction with key market experts and opinion leaders. 🔸Integrating AI into marketing (SEO in search, presentations, guides, funnels, agents, chatbots, personalization, content generation). 🔸Organizing the brand's participation in industry events (exhibitions, clubs, beauty events, marathons, challenges).

Requirements: 🔸Successful experience in systematic marketing management. 🔸Result-oriented (margin focus). 🔸2+ years in a marketing leadership role. 🔸5+ years in SMM marketing in e-commerce (preferably beauty or electronics goods), ideally from linear positions. 🔸Successful experience in building sales funnels for lead generation, confirmed by case studies.

Conditions: 🔸Hybrid schedule (individually discussed) 🔸The office is located at 23A Narkomvod Street, Zhukovsky.

Salary: 🔸Compensation: base salary + KPI (we guarantee a transparent accrual scheme and a high level of income for a successful employee). 🔸from 150,000 rubles

Contact: apply for the vacancy using the ✉️ button below