A vacancy has opened at the agricultural machinery manufacturing company KOBLiK GROUP for the position of Marketing Director.
Koblik Group is a holding company that unites four agricultural machine-building enterprises and its own network of dealer centers in more than 20 regions of Russia.
Your responsibilities will include:
- Building a unified marketing management system for the holding of production machine-building enterprises
- Ensuring the achievement of planned performance indicators (market share, increased customer base, ROMI, loyalty index, etc.)
- Developing and implementing a strategy for brand development and promotion in the market, developing portfolio and pricing strategies
- Formulating a sales development strategy, including dealer development programs, in the Russian market, entering new markets, including international ones
- Ensuring market research (market segmentation, competitor analysis, target audience study, positioning, tracking new market trends, etc.)
- Organizing the development and implementation of promotional plans and trade marketing development projects, Digital marketing; analyzing the effectiveness of conducted activities
- Ensuring constant brand presence in the information field, PR activities in media and online resources, participation in industry exhibitions
Expectations for a successful candidate:
- At least 5 years of experience as a Marketing Director (sales of equipment/technically complex goods, including for agricultural producers) in large manufacturing companies with a dynamic and results-oriented corporate culture
- Successful experience in developing and implementing marketing strategies
- Confirmed successful experience in brand creation and development projects
- Leadership competencies
- Willingness to travel on business trips
- Willingness to relocate to the city of Voronezh
The company offers:
- Work in a large holding company of production machine-building enterprises located in the cities of Voronezh, Semiluki, Smolensk, Orenburg, Minsk
- Competitive salary level
- Corporate "Salary Project" program with one of the leading banks
- Canteen on the company premises
- Coffee Points near each directorate, coffee/tea available free of charge
- Equipped workstations and rest areas
- Mentorship program for new employees
- Individual employee development program
- Gifts for employees and their children for public and corporate holidays, support in various life events
- Financial support program for large families
- Corporate parking for employees with cars
- Corporate mobile communication
- Payment for business trips
- The remuneration level is determined based on the interview results. Monetary motivation: base salary + performance bonus
