A perfume and cosmetics supermarket Zolotoye Yabloko is looking for an E-commerce Content Director.
Your strategic vision is needed to attract and engage a global audience.
Responsibilities:
- Creation and leadership of a new content team for the Chinese market
- Oversight of the day-to-day operations of the content department
- Strategic content management: development and implementation of an overall content strategy for the online store in line with key business objectives
- Ensuring a smooth and continuous flow of content to the storefront
- Development and implementation of KPIs for team members
- Oversight of the complete cycle of creation and publication of product cards (text, images, video, attributes)
- Oversight of the development and updating of specialized brand zones on the website
- Maintaining high standards for all visual and textual content
- Working to reduce the time-to-market for new assortments on the website
- Coordination of cross-functional efforts with the photo studio, warehouse, commercial, and marketing departments
- Management of product flow logistics to ensure content creation
- Improving process efficiency through automation and tool implementation
- Management of the content production budget
- Preparation of regular performance reports for senior management
- Researching market trends and best practices in e-commerce content to implement new, effective solutions and approaches
Requirements:
- Over 5 years of experience as a Head of Content/Content Director
- Proven experience in e-commerce
- Experience managing large, cross-functional teams
- Strong conflict resolution and mediation skills
- Expert knowledge in resource planning and a deep understanding of e-commerce business processes
- Fluency in English and Chinese is mandatory
