What you will do
- Planning and implementation of brand activities (media campaigns, integrations, and special projects offline and online)
- Developing partnerships with relevant projects and platforms
- Evaluating the effectiveness and presenting the results of brand activities
- Monitoring compliance with brand platform and guides during content creation and communications
- Collaborating with cross-functional teams — product, product marketers, media, analysts, researchers, as well as suppliers and contractors
- Ambassador for trends in advertising and the category: analyzing competitors and trends, preparing insights for the team
- Participating in the planning and execution of marketing research (BHT, BLS, qualitative)
- Monitoring brand mentions and reputation in the digital environment
What we expect from the candidate
- Knowledge of the fundamentals of brand marketing, media planning, marketing research
- Experience with brand positioning, guides, and monitoring their compliance
- Strong project management and team coordination skills
- Ability to write briefs, evaluate results against briefs
- Knowledge of advertising trends and understanding of the specifics of various communication channels
- Independence and readiness to take responsibility for results
- Creativity and openness to new ideas
- Analytical thinking, attention to detail
- Marketing/advertising experience of 3+ years
What we offer
- Hybrid schedule and an office near Belorusskaya metro station, which has everything you need: T-Clinic, beauty salon, fitness areas, sleep and meditation rooms. If you want to work outdoors — a terrace with a panoramic view
- Voluntary medical insurance with dentistry, including check-ups, compensation for medication purchases, and preferential insurance terms for loved ones. Also — accident and illness insurance
- Career growth: take courses in soft and hard skills, develop with mentor support, and increase your level with a competency matrix and regular reviews
- Strong community. You will work with experts in your field, be able to share knowledge and speak at conferences, attend meetups, and write articles
- Online consultations with psychologists, lawyers, financial experts, and healthy lifestyle specialists
- Reimbursement of sports club membership fees, the T-Sport app for online classes, and team training with colleagues
- Breakfasts and lunches at T-Cafe. The office has a restaurant and coffee shops, and each floor has a kitchen where you can have a snack
- 3 additional days to your vacation — can be used for rest or compensated
- Special rates on T-Bank products and a wide discount program from partners
- Decent salary — we will discuss it at the interview
