Employment Type: full-time Company: EdTech product (school segment, RF) Salary: 150–180 thousand ₽ net + kpi; Location: remote** We are looking for a Product Marketing Manager for a rapidly growing EdTech product who will take a key role in developing and implementing strategies to increase conversion to purchase among existing users. We offer • remote work and flexible hours; • opportunity to influence processes and propose new approaches; • growth along with the company: the team is growing, new directions and tasks are appearing; • an engaged team that cares about the product and its benefits for users; • work where the result is visible, the product is used daily by thousands of schoolchildren and their parents; Tasks: • increase conversion and sales among current users; • funnels: purchase → repeat sales; • upsell / cross-sell / LTV; • in-product, email / push / chat / SMS communications; • analytics, A/B tests, retention, cohorts; • collaboration with the product team. Important: • 2–3+ years of PMM / Growth / CRM experience in EdTech (B2C); • data-driven approach, A/B tests, segmentation; • understanding of the user journey; • ability to break down a large task into measurable hypotheses; • ability to independently initiate projects and bring them to completion. A plus: experience with the school audience, SQL, relevant training. 📩 CV: recruiter contact