Vacancy Challenge from Konnikov Dental Concept clinic / hybrid / Salary to be discussed__⚡️__

We are accustomed to marketers developing products, publications, media, and various "creatives," but we have prepared a task for you.

Marketer for a premium-segment dental clinic. There are ambitions, money, a clear request, and the opportunity to influence the result.

Letter from the team:

Sasha, in general, look... Right now, we have a strong medical product, a well-known founding doctor, and great growth potential, but honestly, marketing has been quite chaotic. We have individual contractors, YouTube, social media, a website, but no one person who sees the whole picture and understands what, why, and in what sequence needs to be done.

We don't need an SMM specialist or someone who will shoot reels, write posts, and set up ads themselves. We are looking for a marketer who can dive into the business, understand the current situation, assemble a proper strategy, and then coordinate the work of contractors.

At the first stage, you will need to:

— Conduct an audit of what we have now; — Understand the clinic's products, audience, and positioning; — Determine which channels are truly worth developing; — Assemble a clear action plan and set priorities; — Build analytics and proper KPIs; — Assign tasks to contractors for the website, advertising, content, and video production, and control the results.

__Gather the best and send it here: __@ulianaShpa