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Description
Responsibilities:
Annual promo planning, budgeting, control of marketing expenses and key performance indicators in assigned sales channels;
Development, coordination, communication and regular monitoring of promotional activities and sales department motivation programs;
Development and regular monitoring of regional sales department KPIs;
Planning the promotion budget in channels, monitoring return on investment, monthly forecasting and analysis of the effectiveness of implemented initiatives;
Implementation and control of representation standards (success picture) in assigned channels;
Leading regular meetings with sales department managers: presentation of current activities, identifying opportunities for channel development, working with feedback;
Management of advertising, summer equipment and POS materials;
Preparation of monthly regional reviews, regular market and competitor analysis;
Management and development of the trade marketing team directly reporting (5 trade marketing managers, 2 specialists)
Requirements:
At least 5 years of experience in trade marketing in FMCG;
Strong project management skills;
Leadership qualities, experience in managing a directly reporting team;
Proficient in Excel (VLOOKUP, formulas, pivot tables, reporting);
Ability to effectively handle multiple projects simultaneously;
High level of communication skills, cross-functional interaction.
We are pleased to offer:
Work in a large and stable Group of Companies;
Interesting and dynamic tasks;
100% official salary, employment contract according to the Labor Code;
Voluntary medical insurance policy;
Accident insurance;
Mobile communication compensation;
Continuous learning and training;
Discounts from partners on the corporate benefits aggregator "Best Benefits".