Commercial Editor for Cross-Sales
We are looking for an editor to help with cross-sales to our client base. We are creating an online bank and an ecosystem of services for businesses. Our team has over 6,000 employees, and our services are used by more than 800,000 clients.
About the Team
Currently, we need to focus on two areas:
- Products for Accountants. We create services that handle routine tasks and simplify accounting control. We want these services to be known, used, and sincerely recommended.
- Risk Assessment Services. This involves compliance and risk management services for Federal Law 115. We analyze client operations, check counterparties, and warn about inspections — ensuring clients can operate smoothly.
We are looking for an editor who works not just with words, but with tasks: helping to expand reach, improve funnels, attract and retain clients, and make communications clear and consistent.
What You'll Do
- Create content for selling services to our client base: email newsletters, banners, push notifications, in-app messages, commercial proposals, and more.
- Adapt texts for different channels and funnel stages — from the first touchpoint to repeat sales.
- Monitor text conversion and suggest ideas for improving metrics.
- Ensure communications are clear, logical, and contribute to brand awareness and sales.
- Participate in planning and retrospectives to stay informed about product updates and key messaging points.
You're a Good Fit If You Have
- At least 2 years of experience as a commercial editor, especially in fintech or B2B products.
- Experience writing texts for various promotional channels: landing pages, emails, push notifications, banners, etc.
- An understanding of how marketing impacts business results and the role of text in achieving them.
- Experience working with metrics: the ability to analyze conversion rates and draw conclusions.
- The ability to see the goal of a text and do everything possible to achieve it.
- The ability to work autonomously: you don't wait for instructions but always synchronize with the team.
- A calm attitude towards edits and the willingness to revise text if the business objective changes.
What Awaits You at Tochka Bank
- Official salary starting from 150,000 ₽. This is the gross amount before taxes.
- A five-day work week with flexible start and end times.
- Remote work or office-based work in our operating cities. You can choose where to work — coming to the office is optional.
- Company-sponsored courses, our own library, and an online learning platform.
- The opportunity to influence and make changes. If you have a suggestion or idea, feel free to share it with the team — you will be heard.
- Comfort not only at work but also in life. After the probation period: voluntary medical insurance including dental care, a psychologist, health check-ups, and 4 additional days off per year.
- An online employee portal where you can order a certificate, request vacation or days off, order equipment, or view payments.
- Active corporate life: we organize movie screenings, sports marathons, and corporate events.
