Vacancy at AgileFluent

At AgileFluent, we help IT and Digital specialists get offers at international companies and in Russia, as well as improve their English for work.

In 5 years, our clients have received over 1000 offers in 32 countries. Among the companies they joined are Amazon, Apple, Revolut, Semrush, Ferrero, N26, and many others. Every day we change people's career paths, and we want to tell these stories in a way that inspires even more people to make changes.

We are currently looking for a Head of Marketing who resonates with our product and shares the approach that marketing is not just traffic generation, but systematic work with the product, value, and long-term customer relationships.

Tasks and Areas of Responsibility

• Develop strategy and plan, be responsible for economics (CAC, LTV, ROMI).
• Manage the marketing P&L — responsibility for key metrics (budget, ROAS, ROMI, CPL). The task is to regularly optimize expenses, reallocate investments, and increase efficiency, not just spend the budget.
• Manage all key acquisition channels: performance marketing, contextual advertising, targeted ads, SMM, content, partner channels, CRM marketing, and other areas.
• Develop funnels: manage existing funnels (systematic work to increase reach, conversion to application) and launch new ones.
• Increase communication effectiveness: positioning, messaging, and offers, testing and selecting the best creatives and channels. Together with Product Owners, develop product offers, packaging, and commercial proposals.
• Scale successful channels and find new growth sources.
• Build a transparent analytics system and regular data-driven decision-making: metrics and dashboards, A/B tests, and experiments.
• Grow conversion throughout the funnel. Together with the sales lead, improve conversion rates, lead processing quality, scripts, and sales processes.
• Form and develop a strong marketing team, build processes and areas of responsibility.
• Work in conjunction with the CEO, sales department, and product team to achieve business goals.

We are definitely a match if you

• have 3+ years in digital marketing as a Head of Marketing or Marketing Director
• have managed a full-time team of 10+ people
• know how to build effective cooperation with contractors (large agencies and freelancers)
• have worked with an advertising budget of 3 million rubles or more per month
• were responsible for revenue of 30 million rubles/month along with the sales department
• have proven experience in scaling traffic by 2x in a year with ROAS no more than 20%
• are ready to test hypotheses and search for new traffic channels (both paid and free)
• experience in edtech will be an advantage

What we offer

• the opportunity to create and implement a marketing strategy for a market leader in its niche
• great freedom in decision-making and launching new ideas;
• a team that makes quick decisions and loves experiments;
• the opportunity to directly influence business growth, not just attract traffic;
• remote work;
• Salary 250-350 thousand rubles (base + KPI)