✍️CMO / Head of Growth, EdTech

#vacancy #remote

▪️ EdTech company in the field of job search and career building ▪️ Full responsibility for commercial growth: acquisition, conversion, retention, monetization ▪️ Remote, direct work with CEO, participation in key business decisions

__Looking for a Growth Director who will build and lead the entire commercial system of the company — from performance channels to AI tools at every stage of the funnel. High autonomy, real P&L and a percentage of profit instead of a salary ceiling. __ 📎What you will do: • Develop the commercial strategy together with the CEO and be responsible for achieving revenue KPIs • Manage all acquisition channels — Google Ads, Meta, Telegram, content, email — and launch new ones: Yandex Direct, SEO, influencers, affiliate programs • Develop product positioning and packaging, build and optimize funnels (lead magnets, auto-webinars, mini-courses) • Implement AI in content, traffic, sales, and analytics • Build Customer Journey Maps (CJM), segmentation, and end-to-end analytics, control CAC, CPL, ROMI, LTV • Manage a marketing team of up to 10 people: hire, develop, set goals

📎What is important: • 3+ years of growth marketing management in EdTech / online education — mandatory • 7+ years in digital marketing, team management experience of 10+ people • Personal responsibility for commercial results and achieving revenue KPIs • Practical experience with AI in UA, content, analytics, sales • Deep understanding of unit economics: CAC, LTV, ROMI, ARPU, attribution • Experience with high ticket deals and/or subscriptions, multi-stage funnels

They offer: Fully remote work, full-time employment Salary + KPI bonus + percentage of profit Direct work with the CEO and freedom in choosing strategy and team

🔗****Apply here @anna_xzu