The Dobro.pfr Association is looking for a Head of Marketing Department.
Key tasks:
Strategic planning and analytics:
- Development and implementation of the organization's marketing strategy
- Conducting marketing research of the target audience, analysis of the competitive environment and trends in social marketing
- Formation of a key performance indicators (KPI) system for marketing activities and monitoring their achievement
Organization of operational activities of the marketing department:
- Regulation of marketing processes in accordance with the internal normative documents of the organization
- Planning and control of the marketing budget execution within the approved budget.
- Coordination of interaction between the marketing department and other structural units of the organization
- Ensuring compliance with advertising and marketing communications legislation requirements
- Formation of the staffing structure of the marketing department
- Recruitment, adaptation and professional development of department employees
Digital marketing and digital communications:
- Development and implementation of a comprehensive digital strategy for promoting the organization and its projects
- Organization of SMM promotion, working with opinion leaders
- Implementation of web analytics and end-to-end analytics systems for marketing activities
- Planning and execution of digital campaigns (targeted and contextual advertising, email marketing, online events)
- Development and implementation of joint marketing initiatives with partners
Candidate expectations:
- Experience in implementing large-scale marketing and PR campaigns, federal-scale campaigns
- Experience in preparing and conducting major events
- Management experience (leading a team of 5 or more people)
- Ability to systematize and prioritize a large number of incoming tasks
- Ability to forecast, calculate and evaluate the effectiveness of marketing and PR campaigns
- Ability to effectively interact with other departments of the organization
The company offers:
- Annual bonus based on the achievement of the Association's strategic goals
- Extended voluntary medical insurance package with dentistry, psychological support and additional health support programs
- Opportunities for professional growth and development: corporate training, participation in industry conferences, forums and expert events at the federal level
- "Personnel Reserve" program for employees with management potential. The fund helps them grow within the organization and provides opportunities to prepare for new professional challenges and leadership roles.
- Opportunity to influence the development of the organization. The fund supports employee initiatives, helps bring strong ideas to life, and recognizes the contributions of those who help make Dobro.rf better.
- Unique professional experience and networking. Working at Dobro.rf allows you to build a wide range of professional contacts, participate in federal-scale events, and develop expertise at the intersection of government, business, and the non-profit sector.
- Rich corporate life: house concerts, quests, movie nights, team outings, and family celebrations. As well as the opportunity to participate in donor drives, charity events, and humanitarian missions. All this helps to get to know each other better and feel part of a large community.
- Modern office with comfortable conditions for productive work, meetings with colleagues, and collaborative realization of new ideas
