GameGears.Online is a next-generation gaming studio, part of the international corporation GDEV. We are rethinking the approach to game creation, using AI tools and automation to accelerate development, scale content, and create a deeper, more dynamic gaming experience.
Product: Aliens vs Zombies: Invasion
We are looking for a senior buyer who will take full ownership of the incent direction: the portfolio of rewarded sources, bidding, reward event funnel design, and its systemic optimization.
Salary range for this vacancy: from $3000 to $6000 (open to discussion)
What needs to be done:
- Attract players from incent/rewarded sources: playtime and loyalty networks, offerwalls, and GPT/rewards platforms; expand the source portfolio and test new partners
- Design and iteratively optimize the event funnel for each source. Determine the number of steps, the distribution of the reward budget among them, and the "anchor" point for paying players
- Synchronize purchasing with the LiveOps calendar: onboard incent cohorts for event windows where monetization is higher, and take this into account when analyzing ROAS
- Manage bidding, budgets, and scaling speed across source / geo / platform / sub-source segments; maintain target CPA and ROAS while increasing volume
- Conduct commercial negotiations with networks: test budgets, bargain on CPI/CPE/CPA rates, rebates and bonuses, placement priority, access to betas and new formats
- In collaboration with analytics and partners, configure event mapping and S2S postbacks, monitor attribution accuracy and event integrity
- Control traffic quality: fraud, emulators and farms, multi-accounts, reward hunters, anomalous CR between steps, scrub rate; blacklist sub-sources and platforms
- Calculate performance considering hybrid monetization:
- Test new sources, reward mechanics, creative formats, and landing pages within offerwalls
- Work in conjunction with game design/producers, LiveOps, and analytics; potentially participate in the development of special configurations specifically for incent traffic
- Build and maintain an internal knowledge base on incent funnels and guides for each source.
- Automate work through active use of AI assistants for data collection, reporting automation, and summarizing conclusions.
What we expect from you:
- 2+ years of traffic acquisition experience, with 1+ year specifically in incent/rewarded (playtime, loyalty, offerwall, GPT networks)
- Experience in mobile GameDev is mandatory; understanding of game progression, tutorial funnel, and in-game economy. Experience in TD / strategy / mid-core with LiveOps is a strong plus
- Understanding of incent economics: publisher reward cost bid ratio, CPE/CPA models, scrub, the impact of reward size on CR and player quality
- Practical experience with event funnels: setting up events, prioritization, testing funnel depth
- Experience with analytics and tracking: AppsFlyer, S2S postbacks, event taxonomy, Firebase/GA; understanding how data reaches BI
- Confident command of metrics: CR by funnel steps, CPA to target event, ROAS/tROAS (D0/D7/D30), RET D1/D7/D30, ARPPU/ARPDAU, LTV, payback
- Intermediate+ English (correspondence and calls with networks)
- Ability and willingness to work with AI assistants as a daily work tool: agent environments (Claude Code and similar), script generation and editing, reporting automation, data analysis, building internal tools. Development experience is not required – a readiness to learn independently is required.
What we offer:
- Fully remote. Work from anywhere, five days a week, working hours from 11:00 to 20:00 UTC+3
- Official employment and "white" payment. Contract with a foreign company, payments in dollars/euros to your foreign account.
- Cutting-edge technologies and AI: we provide access to a vast list of top neural networks and AI tools, including Claude Code, to accelerate development, code writing, and eliminate routine tasks.
- 22 working days of paid vacation.
