SEO Specialist

office or hybrid, Moscow, MAG

About the company: 🔸MAG is a supplier of fabrics and haberdashery, working with clients throughout Russia and the CIS. 🔸We are developing an online store with a catalog of over 60,000 SKUs and are looking for a specialist who will be responsible for organic traffic, website search visibility, and developing the company's presence in AI responses.

Responsibilities: 🔸Develop SEO for the online store: technical optimization, indexing, error correction, and website health monitoring. 🔸Work with the semantic core, catalog structure, categories, and product cards. 🔸Develop organic traffic and website visibility for commercial queries. 🔸Analyze competitors, positions, traffic, conversions, and SEO effectiveness using web analytics. 🔸Work with content and external website promotion. 🔸Develop GEO/AEO: increase the likelihood of the company and its products being mentioned in search engine and generative AI responses. 🔸Utilize AI tools for analysis, content preparation, and SEO task automation. 🔸Evaluate promotion results and propose solutions for increasing organic traffic and sales.

Requirements: 🔸3+ years of experience in SEO. 🔸Experience in promoting online stores or large websites with a wide assortment. 🔸Knowledge of technical SEO, semantics, internal optimization, and indexing principles. 🔸Experience with Yandex.Metrica, Google Analytics, and SEO analytics tools. 🔸Ability to analyze promotion results and link SEO metrics to commercial outcomes. 🔸Understanding of GEO/AEO and principles of content optimization for generative AI responses. 🔸Ability to apply AI tools in work.

Will be a plus: 🔸Experience with catalogs of 10,000+ SKUs. 🔸Practical GEO/AEO case studies with measurable results. 🔸Experience in automating SEO tasks and working with large datasets.

Conditions: 🔸Office/hybrid, Moscow. 🔸5/2 schedule, start of the workday at 9:00 or 10:00. 🔸Free lunches in the office. 🔸Access to professional AI tools and necessary equipment for work.

Salary: 🔸from 130,000 rubles net

Contact: You can apply for the vacancy using the ✉️ button below