Tasks to work on:

• Development and implementation of a comprehensive marketing strategy for brand development;
• Development, implementation, and control of the media promotion plan, as well as the creative and communication strategy;
• Development, implementation, and control of advertising campaign launches on TV, digital, BTL, and other promotion channels, and evaluation of the effectiveness of advertising campaigns;
• Management of media, creative, and advertising agencies;
• Management of the process of creation and development of advertising material visualization, packaging design, working with design studios and creative agencies;
• Development of product strategy, formation of an effective product portfolio (development, optimization) within categories and brands to increase efficiency;
• Development and implementation of a long-term and short-term plan for launching new products and innovative solutions for assigned categories and brands;
• Search, initiation, and leadership of the process of implementing product and packaging innovations for assigned categories and brands;
• Evaluation and study of the market, competitive environment of categories, consumer analysis, and identification of promising market segments;
• Optimization of the product and marketing mix;
• Budgeting, implementation, and control of marketing budget expenses;
• Effective team management.

Our future colleague has:

• Higher education (preferably in Marketing);
• At least 6 years of experience in marketing (mandatory in the FMCG market);
• At least 4 years of experience as SBM/Marketing manager/Group BM (in the FMCG market);
• Leadership and people management experience;
• Experience in creating and implementing successful marketing strategies, launching new products;
• Experience working within key business processes to achieve excellent business results;
• Excellent communication and presentation skills.

We guarantee you:

• Work in a large and stable Group of Companies;
• Interesting and dynamic tasks in brand marketing;
• Open opportunities for career growth;
• Employee care program;
• Voluntary medical insurance, accident insurance;
• Discounts from partners on the corporate offers aggregator "Best Benefits".