Senior SMM Specialist

About Us

A career at Press Fire Games is a unique opportunity to develop ambitious projects using cutting-edge technologies in the mobile industry. We value openness, initiative, passion for our work, and knowledge sharing. In our company, you can bring bold ideas to life, improve your skills, and work in a talented team.

Our main priorities are outstanding graphics on mobile devices and engaging gameplay.

Press Fire Games was founded by leading engineers, technical directors, art directors, and game directors with over 20 years of industry experience, who were at the forefront of creating and developing mobile tanks. Moreover, our key partners include ByteDance (TikTok), MGVC, and others.

Our team consists of passionate professionals who create new technologies and mobile games, sharing their expertise with each other!

We have developed our own cross-platform engine that allows us to create games with excellent graphics and gameplay. Using it, we created the mobile shooter Battle Prime, which has garnered over 17 million installations and has a rating above 4.5 in the AppStore and GooglePlay.

We are not resting on our laurels and continue to work on new projects. We are looking for an experienced and talented SMM Manager to work on a football project. You will not just manage social media, but create and implement the game's brand digital strategy, directly influencing its recognition, growth, and audience retention.

Upcoming Tasks

• Develop and execute a global SMM strategy for key platforms (Instagram, TikTok, YouTube, Twitter/X, Facebook, VK), aligned with product and marketing goals (installs, retention, monetization).
• Lead the creation of engaging content: from gameplay videos and Reels to collaborations with players (UGC).
• Form and develop a team of SMM specialists/content creators. Establish effective processes for planning, production, approval, and publication of content.
• Analyze campaign effectiveness (ER, CTR, conversions, engagement), conduct A/B tests of formats and tone. Based on data, propose and implement improvements to the strategy.
• Develop and manage an influencer strategy (from football bloggers to top gamers), including search, negotiation, execution control, and collaboration effectiveness analysis.
• Work closely with community managers to synchronize activities, quickly respond to player feedback, and enhance audience loyalty.

Our Expectations for the Candidate

• At least 5 years of experience as an SMM Manager or SMM Team Lead in game development, preferably in mobile F2P projects. Experience with sports or competitive (PvP) games is an advantage.
• Experience in developing and successfully implementing SMM strategies that have led to audience growth and key metrics (installs, engagement rate).
• Expert-level analytics: confident work with social media metrics, ability to build reports and make data-driven conclusions.
• Understanding of the full content production cycle: from idea and brief to working with designers, copywriters, video editors, and publication.
• Advanced English proficiency (for working with a global audience and analytics).
• Portfolio or case studies with specific examples of successful campaigns, channel growth, or viral content.