A Brand Director is required for the federal retail chain of goods for children and mothers Kenguru.
The company "Kenguru" is the largest federal chain of salons for children and mothers in the luxury and premium segments.
Responsibilities:
- Development and implementation of the brand's communication strategy
- Increasing brand awareness, reach, and attracting a new audience
- Development of a digital strategy and development of the brand's social networks
- Working with bloggers and analyzing the effectiveness of advertising integrations
- Planning photo and video content in collaboration with the commercial team
- Searching for new promotion channels and interaction with the target audience
- Developing online and offline brand communities
- Analysis and development of partnership projects
- Organizing events for clients and partners
- Developing the PR direction and interacting with the media
- Managing the editorial team of the corporate magazine "Kenguru"
- Analyzing the competitive environment
Requirements:
- Higher education in marketing, advertising, or PR
- Additional education in SMM will be an advantage
- Experience working with the media
- Media planning skills
- Experience in developing and implementing digital strategies
- Proven experience working with bloggers and developing social networks
- Event organization experience
- High level of visual awareness and good taste
- Leadership qualities, systemic thinking, and result orientation
- Proactivity and ability to work in a multitasking environment
Conditions:
- Registration according to the Labor Code of the Russian Federation
- Schedule 5/2 from 10:00 to 19:00
- Office: m. Bagrationovskaya
- Salary level is discussed individually during the interview
- Voluntary medical insurance (DMS)
- Corporate discounts on network products
Apply with a resume and portfolio to the email address.