Company:** Mondelez Rus Location: Moscow Experience: Over 6 years

You will:

• Participate in the development and implementation of the long-term and medium-term strategy for the Yubileynoye brand;
• Develop and implement brand support activity plans for the next year, including the e-commerce channel;
• Participate in the development of brand communication platforms, as well as toolkits for implementing programs within retail chains, including advertising visuals for retail chains and visual content for the e-commerce channel;
• Analyze market and brand data based on available databases from analytical agencies and internal data (Nielsen, GFK, sell-in, sell-out by channels, brands, retail chains, etc.)
• Prepare and provide full analytics of trends based on Nielsen data on a monthly basis;
• Regularly track trends: analysis of competitors, category trends, launches, market activities;
• Manage the brand in terms of: flavors, packaging formats, pricing policy, P&L
• Develop and launch product initiatives, RRP, as well as seasonal portfolio within the designated brand;
• Develop and implement programs for brand activation at national, regional levels, as well as within individual retail chains;
• Develop packaging designs within the brand;
• Support the execution of activities based on Brand Plans;
• Build effective communications and establish workflows with external partners (agencies) and other departments within the organization;
• Participate in initiating consumer research to identify, understand, and monitor consumer requests and needs;
• Track and manage brand image indicators;
• Be responsible for all aspects of assigned projects: project support, assistance in executing key launches and projects/campaigns with post-analysis;
• Control the marketing budget on a monthly basis;
• Participate in all interdepartmental company events and special projects (e.g., seasonal programs, new product launches, promotional campaigns, etc.).

We offer:

• Competitive salary, annual salary review;
• Extended voluntary medical insurance with dental coverage;
• Meal compensation;
• Comfortable and modern office in the center of Moscow;
• Hybrid work format / shortened working day on Fridays;
• Employee support program (psychological, legal, financial consultations), corporate discount program;
• Dynamic environment — work "on the go" with a focus on results;
• Professional growth and development;
• Opportunity to implement your ideas!

We expect:

• Higher education in marketing, management, economics, sociology, advertising, etc.;
• Minimum 4 years of experience in a similar position (Brand Manager, Senior Brand Manager, etc.) in the FMCG industry;
• Participation in brand strategy development, brand building, innovation and brand activation development;
• Experience in effective interaction with BTL, advertising, media, and creative agencies;
• Experience in project management and cross-functional interaction;
• Experience working with brand portfolio(s), P&L analysis, brand portfolio growth analysis, profitability, and investments;
• Experience working with a portfolio in terms of product assortment: core product, new products, pricing (RRP), product weight, impact on product performance and quality improvement;
• Participation in creating pricing and brand promotion strategy;
• Knowledge of English (not lower than Upper Intermediate level);
• Proficient in software (Excel, Word, PowerPoint, Nielsen);
• High level of written and oral communication, including presentation skills;
• High level of responsibility and leadership in tasks, projects, processes;
• Analytical mindset with a focus on insights and data-driven decisions;
• Openness to new.