Hi!
We are Duck My Duck — a casual merge-2 game with multiplayer and NFT elements, [#1] by revenue among Telegram mini apps in 2026 (6M+ players, ~1M MAU). This fall, we are launching on the App Store and Google Play.
We are looking for a creative producer who will take charge of video and static production for UA: build a pipeline, increase the share of "explosive" creatives, and close the loop "hypothesis → requirements → production → testing → metric analysis".
You will decide what and how to produce. We provide the budget, data, and full autonomy — no bureaucracy.
Your tasks:
- Build and manage a creative production system: hypothesis backlog, test plan, prioritization, deadline and quality control;
- Write technical specifications and briefs for animators, motion designers, 2D artists, AI artists, UGC creators;
- Generate hypotheses in conjunction with the product and UA team: what to show, what mechanics/hooks/CTAs, for which audience;
- Create creatives for two audiences: classic casual and Web3/crypto community (NFT mechanics, trading, collecting) — taking into account platform requirements for advertising such content;
- Analyze results (CTR, CPI, IPM, ROAS, retention by creatives) and build iterations based on data, not taste;
- Adapt materials to the requirements and formats of networks: Meta*, Google Ads/UAC, TikTok, AppLovin/Unity/ironSource, Adsgram;
- Maintain a creative library, naming, versioning, production reporting.
What's important to us:
- 2+ years of experience in mobile game creative production (merge / puzzle / play-to-earn — a plus);
- Understand performance marketing metrics and can read creative results, not just "like/dislike";
- Know the specifics of formats and policies of various advertising networks;
- Experience managing a large pool of contractors simultaneously; can write clear and concise requirements;
- Experience using AI tools in creative production;
- Extensive knowledge of the casual market: know what's currently working for top players and why;
- English for working with references, contractors, and international materials.
Will be a plus:
- Experience with Telegram / Web / hybrid-casual games;
- Experience promoting Web3 / NFT / crypto games: understand how to talk about it in creatives and what cannot be shown according to Meta*, Google, and TikTok policies;
- Skills in editing and motion graphics (After Effects, Premiere, CapCut);
- Experience in UGC production and working with creators.
What we offer:
- Salary in fiat or crypto: we work the way that's convenient for you;
- Flexible start to the workday — we work five days a week and fully remote;
- High autonomy: you decide what and how to produce, we provide the budget and data;
- 100% payment for vacations and sick leaves during employment;
- International traffic, large volumes of tests.
If you are ready to scale our game globally and turn it into a major success story — apply!
Portfolio is mandatory with your application! If your portfolio includes cases with AI tools or Web3 creatives — it's a big plus for you.
- Meta is recognized as an extremist organization and is prohibited in the Russian Federation.
