Senior Marketing Manager
We are looking for an experienced and active Marketing Manager for the Animation and Licensing Department.
Responsibilities:
- Planning and implementation of joint activities aimed at promoting products with key licensees and retail partners of the company
- Budget planning and approval, reporting
- Organization of company brands' participation in offline b2c and b2b events, preparation and execution of own event once a year
- Development and ordering of souvenir, printed, and corporate products
- Preparation of presentations for the sales department, participation in meetings with partners when necessary, in-person presentations
- Building effective communication with internal departments
- Work with research, ratings
- Interaction with the media, maintaining relationships with key partners (communication management, preparation and coordination of press releases and interviews, filling brand pages)
- Analysis of conducted campaigns, effectiveness evaluation
Requirements:
- Experience in developing and defending marketing plans to management, conducting marketing (ATL, BTL, digital) and trade marketing activities in retail
- Experience in organizing offline events, working with advertising agencies and bloggers
- Experience in managing a marketing budget and its effective use
- Experience in procurement and tenders, concluding contracts (including advertising-barter), as well as working with research
- Knowledge of marketing promotion tools (ATL, BTL, digital), advertising law and rules for оформление contracts and creatives; skills in business communication, negotiation, presentations, analysis and evaluation of results of conducted activations
- Personal qualities: creativity, multitasking, teamwork, communication skills, high level of responsibility
Conditions:
- Work in the largest media holding in Russia
- Formal employment in accordance with the Labor Code of the Russian Federation (fixed-term contract)
- Work schedule: 5/2, from 10:00 to 19:00
- Salary: base salary + annual bonus (financial terms are discussed at the interview)
- Extended VHI program with dental coverage after the probationary period
- Convenient office within walking distance of Dynamo metro station
- Insurance discounts for family members
- Discounts at partner companies
- Corporate library
- Opportunities for career and professional development
- Love and involvement in the business, a great team