from 100,000 ₽
Hi! We are looking for someone who will take full control of medical portals, aggregators, and mapping services: systematically manage clinic and doctor profiles, grow metrics and revenue from these channels, develop priority placement in Yandex Business, and build a strong reputation for branches and specialists.
This is not just about "managing profiles." It's a full-fledged channel for attracting patients and managing trust in the clinic.
What needs to be done:
1. Manage and develop presence on medical portal aggregators:
- Full administration of clinic (branch) and doctor profiles on ProDoctorov, SberZdorovye, NaPopravku, DocDoc, and other key platforms.
- Information update: prices, schedules, services, photos, descriptions, promotions.
- Systematic work on metric growth: visibility, views, clicks, appointments, conversion.
- Profile optimization for platform algorithms, work with paid/priority placement.
- Monthly revenue growth generated by major aggregators. Collection of channel reports through MIS Infoclinica.
2. Manage Yandex Business and mapping services:
- Management and development of profiles in Yandex Maps / Yandex Business (we have priority placement enabled for all branches and projects).
- Work with 2GIS and Google Maps.
- SEO optimization of profiles, content population, photos, stories, services.
- Monitoring positions, statistics, conversion into calls and routes.
- Maximum utilization of priority placement tools to increase leads from the channel.
3. Manage the reputation of clinics and doctors:
- Growth of ratings and number of reviews for all branches on aggregators, maps, and review sites.
- Development and implementation of a comprehensive strategy for collecting reviews through internal clinic channels: email and SMS newsletters after appointments; QR codes in clinics and at reception; promotions and incentive programs for patients; scripts and training for administrators/doctors; other tools.
- Prompt work with reviews (responses, escalation of negative feedback, moderation).
- Analytics of reputation metrics and strategy adjustment.
4. Engage in analytics and processes:
- Weekly/monthly reporting on metrics, revenue, and reputation.
- Development of regulations, checklists, and a system for controlling data accuracy.
- Interaction with administrators, doctors, marketing, and platform technical support.
What we expect from you:
- Ability to use AI tools in your work at an advanced user level (optimize work, data collection, data generation, etc.). Also required are skills in working with Excel/Google Sheets.
- At least 1 year of experience with medical aggregators (ProDoctorov, SberZdorovye, NaPopravku, etc.) and/or geo-services (Yandex Business/Maps, 2GIS) (preferably in medicine or related fields).
- Understanding of how to grow metrics and revenue from these channels, not just "manage profiles."
- Experience with reviews and reputation management (will be a big plus).
- High attention to detail, systematic approach, ability to work with large volumes of data.
- Readiness to independently build processes and propose improvements.
- Proficient written communication skills (responding to reviews).
What we offer:
- 5/2 schedule from 9:00 to 18:00.
- Office address: Korolev, Kosmonavtov Avenue 27A.
- Employment according to the Labor Code of the Russian Federation / Civil Law Contract (to be discussed).
- Income: 100,000–115,000 ₽ net + KPI bonuses for revenue growth from aggregators and reputation indicators.
- Work in an interesting medical project with clear goals and impact on business results.
- Opportunity to influence strategy and see real performance growth.
