Our Game is the leader in hockey retail.
We have been on the market for over 10 years and continue to grow. Our current strategy is a transition from sale to marketing
We are announcing a search for a top manager capable of uniting strategic marketing with commercial performance management. We are looking for a leader who will ensure synergy between the brand philosophy and the financial efficiency of the business. You must be result-oriented and work on 3 levels: semantic, communicative, and instrumental. We need a specialist who will take on our key growth drivers:
- Brand Building: Forming a company identity that communicates its values in the market.
- Marketing Strategy: Developing and implementing a strategy that ensures business sustainability through customer loyalty and employee engagement.
- Commercial Result: Ensuring sales plans are met across all distribution channels (retail, B2B, e-com).
Functional Responsibilities:
- Marketing and Reach Management: Developing and implementing a marketing plan within budget; ensuring target market share and planned profitability indicators.
- Commercial Management: Planning and decomposing revenue streams by sales channels; managing Heads of Sales (retail, B2B, e-com); controlling compliance with commercial targets.
- Analytics and Efficiency: Data-driven marketing management (ROI, reach, target audience segmentation); in-depth analysis of the market, competitive environment, and consumer behavior.
- Customer Experience and Omnichannel: Ensuring seamless service and unified service standards at all customer touchpoints.
- Systemic Development: Automating business processes, regulating departmental operations, and developing effective material and non-material motivation systems for the team.
Candidate Requirements:
- Experience in managing marketing and commercial departments. Experience in a similar position in retail will be your advantage.
- Strategic planning and business goal decomposition skills.
- Ability to work with complex loyalty programs and audience segmentation.
- Focus on hard metrics and P&L management.
- Ability to implement modern tools and automate processes.
Conditions:
- Resources for initiative implementation;
- Official employment with the company;
- Corporate events, training, team building;
- Office within walking distance of Narodnoye Opolcheniye metro station. Schedule 5/2, 10:00-19:00. Flexible working hours are possible. Work across all retail network divisions. Business trips to areas with high target audience concentration.
If you are ready to scale the business and manage meanings – we are waiting for your resume!
N.B! Selection stages:
- Questionnaire (20 min, online)
- Personality tests (1 hour, online)
- Initial interview with HR (online)
- Second interview with the General Director (office)
- Test assignment
- Security check, feedback collection
- Offer
