Our Game is the leader in hockey retail.
We have been on the market for over 10 years and continue to grow. Our strategy now is a transition from sale to marketing.
We are announcing a search for a top manager capable of combining strategic marketing with commercial performance management. We are looking for a leader who will ensure synergy between the brand philosophy and the financial efficiency of the business. You should be results-oriented and work on 3 levels: semantic, communicative, and instrumental. We need a specialist who will take on the key drivers of our growth:
- Brand Building: Forming the company's identity, transmitting its values to the market.
- Marketing Strategy: Developing and implementing a strategy that ensures business sustainability through customer loyalty and employee engagement.
- Commercial Result: Ensuring sales plans are met across all distribution channels (retail, B2B, e-commerce).
Functional Responsibilities:
- Marketing and Reach Management: Developing and implementing a marketing plan within budget; ensuring target market share and planned profitability indicators.
- Commercial Management: Planning and decomposing revenue by sales channels; managing ROPs (retail, B2B, e-commerce); controlling compliance with commercial targets.
- Analytics and Efficiency: Data-driven marketing management (ROI, reach, target audience segmentation); in-depth analysis of the market, competitive environment, and consumer behavior.
- Customer Experience and Omnichannel: Ensuring seamless service and uniform service standards at all customer touchpoints.
- Systemic Development: Automating business processes, regulating department operations, and developing effective systems for material and non-material motivation of the team.
Candidate Requirements:
- Experience in managing marketing and commercial departments. Experience in a similar position in retail will be your advantage.
- Skills in strategic planning and decomposition of business goals.
- Ability to work with complex loyalty programs and audience segmentation.
- Orientation towards hard metrics and P&L management.
- Ability to implement modern tools and automate processes.
Conditions:
- Resources for initiative implementation;
- Official employment with the company;
- Corporate events, training, team building;
- Office within walking distance from metro station Narodnoye Opolcheniye. Schedule 5/2 from 10:00 to 19:00. Overtime may be required. Work across all retail network divisions. Business trips to areas of target audience concentration.
N.B! Selection Stages:
- Questionnaire (20 min, online)
- Personality tests (1 hour, online)
- Initial HR interview (online)
- Second interview with the General Director (office)
- Test assignment
- Security check, feedback collection
- Offer