Creative Director of Marketing Department at STROTSKIS GROUP Wholesale Company
STROTSKIS GROUP wholesale company is looking for a Creative Director of Marketing Department.
STROTSKIS GROUP is a dynamically developing company in the wholesale of lighting products and electrical installation products, including brands such as: Eurosvet, Elektrostandard, Werkel, Bogate's, Gottis, Strotskis.
What they offer:
- Official employment and full compliance with the Labor Code of the Russian Federation
- 5/2 work schedule - office
- Extended social package: preferential terms for meals, free tea/coffee, gifts for birthdays and holidays, financial assistance, preferential terms for company products and business center services.
- Free indoor parking
- Equipped recreation area
- Training at the Strotskis Corporate Academy
- Support from colleagues, many of whom will undoubtedly become friends
- Corporate shuttle from Mikrodistrict Kuznechiki, Podolsk, MCD Shcherbinka, metro station Akademika Yangel'naya
What you will be doing:
- Development of creative concepts for marketing campaigns
- Development and implementation of short-term and long-term marketing strategies aimed at increasing sales
- Recomposition of channel strategy and control of their development
- Development and strengthening of the company brand
- "Packaging" of new products/matrix goods, selection of advertising platforms and promotion tactics
- Sales, conversion, and traffic analytics
- Market and competitive environment research, identification of target audience needs
- Evaluation of marketing activities effectiveness and hypothesis testing
- Management of omnichannel marketing channels (digital, PR, event, SMM, etc.)
- Development and management of content for marketing campaigns
- Coordination with advertising agencies and external contractors
- Development and improvement of loyalty programs
- Participation in social projects, exhibitions, business events
- Company website development: content and usability improvement, timely information updates
- Setup and analysis of SMM promotion, SEO, contextual advertising, and email marketing effectiveness
What is important:
- Minimum 3 years of experience as a Creative Director in the design field
- Creative thinking, ability to generate ideas and build a clear strategy for their implementation
- Experience in the field of design products, DIY, renovation goods, furniture production, as an advantage
- Experience in marketing development in B2B and B2C sales channels
- Excellent knowledge of digital promotion tools, ability to work with and evaluate their effectiveness
- Excellent negotiation and management skills, flexibility, systemic thinking, leadership qualities, result-orientation
