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Chief Marketing Officer (CMO) Role Description Role Overview
**As Chief Marketing Officer, you will own the entire demand generation and demand capture engine of the company — from brand and content to performance marketing and lifecycle communications. Your mission is to scale nomo’s mediabuy to $1M+/month while building a trusted brand in target markets. You will oversee eight marketing sub-functions and co-own LTV, churn, and reactivation outcomes with the Retention team.
**Key Responsibilities
**Own full marketing P&L; across all GEOs (LatAm, MENA, SA, SEA). Scale paid user acquisition to $1M+/month with strong CAC and LTV/CAC. Build brand through content, PR, SEO, and reputation management. Own homepage and landing page performance (CRO, A/B testing, localization). Manage CRM communications (email, push, SMS) and lifecycle campaigns. Lead Product Marketing and Event Marketing initiatives. Oversee creative production pipeline and testing. Collaborate with Sales, Affiliates, Product, and Compliance teams. Own attribution, analytics, and marketing tech stack. Build and lead a high-performing marketing team.
**Requirements
**7+ years in marketing leadership in fintech, CFD/Forex, or similar industries. Proven experience scaling paid acquisition with strong unit economics. Hands-on expertise in performance marketing platforms.
Strong understanding of full marketing funnel. Experience with MMP platforms and CRM tools. Analytical mindset with experience in CAC/LTV modeling. Experience in creative production and product marketing. Strong leadership and stakeholder management skills. English C1+ (additional languages are a plus).
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CVs to @ayhandincher
Cyprus
Relocation
from 7 years
Experience
Full-time
Employment
C-level
Grade
C1 - Advanced
English Level
Creative & Marketing
Specialization
FinTech
Industry
Product company
Company Type
Cyprus
Relocation
from 7 years
Experience
Full-time
Employment
C-level
Grade
C1 - Advanced
English Level
Creative & Marketing
Specialization
FinTech
Industry
Product company
Company Type
By country
By country