Marketing Director at Pharmaceutical Company Kvadrat-S
Kvadrat-S pharmaceutical company is looking for a Marketing Director
Requirements:
- Experience of 4+ years in digital agencies/FMCG or pharma brands with proven metric growth cases (experience in a pharma manufacturer is an advantage)
- Deep understanding of unit economics: ability to calculate and optimize CAC, LTV, ROMI
- Practical experience in setting up end-to-end analytics (GA4, PowerBI, Roistat, marketplace APIs)
- Successful experience in scaling sales on marketplaces (WB, Ozon) and/or in offline distribution
- Skill in A/B testing, hypothesis-driven work, budget management based on the "investment → return" principle
Will be a plus:
- Experience in the dietary supplement/cosmetics/pharma category: knowledge of regulations, specifics of moderation on marketplaces and in advertising
- Established connections with influencers/media in the healthy lifestyle niche
Responsibilities:
- Sales scaling with unit economics control: CAC, LTV, ROMI, profitability by channels
- Building end-to-end analytics: integration of marketplace data (MPStats, Moneyplace), CRM, 1C, GA4, PowerBI/Roistat
- Media budget management tied to measurable results
- A/B testing of growth hypotheses: new channels, creatives, offers, retention mechanics
- Synchronization of online and offline channels: a unified strategy for brands on marketplaces and in distribution (pharmacies/retail)
- Reporting to the owner: transparency of invested budget
- Management of team/contractors: content, traffic, analytics
Conditions:
- Employment in accordance with the Labor Code of the Russian Federation
- Work schedule — 5/2
- Salary — twice a month (advance, salary), bonuses upon achievement of planned targets
- Participation in company training programs
- Participation in corporate events
- Free coffee zones in the office
- Equipped kitchens for meals are provided
- Voluntary medical insurance in accordance with corporate policy
- Parking space provided at the employer's expense
- Discounts on goods and services produced by the holding for company employees
- Corporate mobile communication
- Laptop for convenient work
