#vacancy #crm #igaming #hiring #retention

🚀 Senior CRM Manager (iGaming / Retention)

We’re looking for a CRM expert to drive player engagement, retention, and lifecycle marketing.

📊 What you’ll do: • Implement and develop RFM segmentation • Build CRM content plans by player segments • Manage channels (Email / Push / Onsite) • Work with casino content (slots, providers, tournaments) • Personalize offers and player journeys • Launch and optimize reactivation campaigns • Run A/B tests and improve campaign performance • Analyze metrics (deposits, retention, LTV)

🧠 What we expect: • 3+ years in CRM / Retention • iGaming / Casino experience is a must • Strong understanding of funnels & key metrics • Experience with segmentation (RFM is a plus) • Data-driven mindset

🎯 Goals (first months): • Implement RFM segmentation • Structure CRM plan by segments • Improve One → Active conversion • Launch reactivation campaigns • Increase CRM efficiency • Deliver measurable results via A/B testing

🌍 What we offer: • Competitive salary • Work permit support • 5/2 schedule • Flexible start of the day

📩 DM me if interested or share with someone who fits 🔥