Company: Citydrive Location: Moscow Experience: 3 to 6 years

Responsibilities:

• Managing full-cycle communication projects: developing and launching 360° campaigns, in-app advertising and gamification mechanics – from concept and task decomposition to implementation and post-analysis;
• Strategy and planning: participating in the development of communication strategy (target audience, key messages, channels), managing the communication calendar, and handling multiple projects simultaneously;
• Cross-functional interaction: working with product teams, SMM, CRM, Media, Performance, analysts, and external contractors. Forming KPIs and evaluating effectiveness based on marketing and business metrics;
• Production of communication materials: preparing briefs and assigning tasks to copywriters, designers, and production teams; overseeing the production of materials for digital, OLV, outdoor advertising, and other channels, as well as ensuring their compliance with the brand book;
• Operational management: preparing promotion rules and disclaimers with lawyers, planning and controlling the budget, conducting tenders, and selecting contractors.

We expect:

• 3+ years of experience in product marketing or product marketing communications;
• Understanding of how mobile digital products work and interaction with product/IT teams;
• Experience in independently managing full-cycle advertising or marketing communication projects – from idea/task definition to launch and results analysis;
• Experience with 360° campaigns and multiple communication channels;
• Experience in briefing creative teams and external contractors, and the ability to plan projects independently.

Will be a plus:

• Experience launching in-app gamifications, promo mechanics, or special projects;
• Tender management experience;
• Experience working with JIRA, Tableau.

We offer:

• Work in a modern office in the city center (near Belorusskaya, Mendeleevskaya, and Novoslobodskaya metro stations) with free parking, a terrace, and game areas;
• Official employment in an IT-accredited company and a salary comparable to top IT companies in Russia;
• Office or hybrid work format, flexible start of the workday + 3 days off per year;
• We provide comprehensive medical insurance including dental care, emergency and planned hospitalization, etc.;
• We provide all necessary equipment for your comfortable work (Mac/Windows of your choice);
• You can count on attending professional conferences, as well as speaking on behalf of the company at relevant industry events;
• Performance Reviews twice a year, with the opportunity to influence your professional development and income level;
• We cooperate with BestBenefits - a corporate discount service;
• And now we have the opportunity to get a reduced interest rate on new and existing mortgages;
• And, of course, we offer a 50% corporate discount on our car-sharing service.