KeyO is an ecosystem of back-office solutions for business in the performance marketing sphere.

Today, we are developing and using it within our group of companies, building infrastructure: finance and legal, HR, strategic marketing, IT integrations, and analytics.

Our goal is to create sustainable processes and help teams scale without operational chaos.

The team consists of over 200 specialists in various fields.

And at the moment, we are looking for a responsible and proactive PR Lead!

Your responsibilities will include:

• Building a PR function from scratch and transforming the current one
• Developing and implementing a PR strategy in Russian and international markets
• Managing and developing the PR team
• Developing PR architecture for brands
• Establishing systematic work with media, conferences, and the professional community
• Cross-functional interaction with Content / Sales / Product teams
• Utilizing expert content and materials for distribution in media and channels
• Implementing a system of PR metrics and campaign analytics

What we are looking for in a candidate:

• 5+ years of experience in PR/communications
• 2+ years of PR team management experience
• Expertise in B2B digital/adtech/performance marketing
• Development and implementation of PR strategy for a brand or product
• Experience working with international markets (will be an advantage)
• Knowledge of ORM fundamentals and reputation management
• Understanding of the content funnel, principles of brand positioning, and tone of voice