The perfume holding company Esterk Lux Parfum is looking for an E-commerce Director.
Esterk Lux Parfum is the largest exclusive distributor in Europe of leading selective perfume and cosmetics brands: Byredo, Mancera, Vilhelm Parfumerie, Juliette Has a Gun, Amouage, Memo, etc.
Responsibilities:
- Collaborate with cross-functional departments and partners to manage all aspects of the e-commerce business, including business planning, content strategy and development, advertising campaigns and other online marketing, website design, customer service, web analytics, and web technologies
- Evaluate, prioritize, develop, manage, implement, and test e-commerce initiatives
- Participate in the development and implementation of strategic and tactical business plans with other team members supporting the e-commerce strategy
- Manage the website user interface, including site navigation, content development, checkout funnel, and promotional campaigns aimed at increasing traffic and customer acquisition
- Participate in SEO, SEM, SMO to achieve the best financial and commercial results
- Develop and control effective planning, quality assurance, and execution of content on websites and in online marketing campaigns to ensure efficiency, accuracy, and timeliness of all web content publication
- Manage all e-commerce-related web analytics tools and provide relevant information to team members, management, and cross-functional departments and partners
- Manage the entire order process through websites and other remote ordering methods to improve customer experience
- Manage the website platform and select the most suitable IT solution
- Interact with external contractors for organizing online marketing campaigns
- Budget management
Requirements:
- 3+ years of project management experience in e-commerce
- Experience launching and developing online sales from scratch (including website launch)
- Successful experience in building and developing online sales in one or more niches: beauty industry, jewelry, clothing, lingerie, pharmaceuticals
- Ability to create functional and aesthetic sales-oriented websites
- Proven case studies with measurable business results (revenue growth, traffic, conversion)
- Excellent communication skills
- Results-oriented mindset
Conditions:
- Salary based on interview results
- Office address: Polezhaevskaya metro station (within walking distance)
- 5/2 schedule, 10:00 AM - 7:00 PM
- Official employment according to the Labor Code of the Russian Federation