Middle CRM Retention Manager (LATAM) | iGaming

#vacancy ** Middle CRM Retention Manager (LATAM) | iGaming**

We are looking for a Middle CRM Retention Manager for an international iGaming project to work with the LATAM market.

📍 Remote 📍 Full-time

What you will do:

• Develop and launch CRM campaigns for player retention, reactivation, and engagement; • Segment the audience and build personalized communications; • Work with email, push, SMS, and onsite channels; • Analyze the effectiveness of CRM activities and suggest improvements; • Launch A/B tests and verify new hypotheses; • Work with bonus mechanics, promotions, and offers for various player segments; • Interact with BI, product, marketing, and VIP teams.

What we expect:

• 2+ years of experience in CRM / Retention Marketing; • Experience in iGaming is mandatory; • Understanding of key CRM metrics: Retention Rate, Reactivation Rate, Conversion Rate, LTV; • Experience with automated CRM flows and user segmentation; • Data analysis skills and ability to make decisions based on metrics; • English at a confident working communication level.

What we offer:

• Competitive salary; • Bonus system; • Fully remote work format; • International team and the opportunity to work with one of the fastest-growing iGaming markets; • Opportunity to influence CRM strategy and scale the department.

To apply, please write in DM.