We are looking for someone who will be responsible for the growth of online sales for a fashion brand.

Important: at the start, this is a hands-on role — you will independently launch advertising, work with the website (Shopify), analytics, and CRM. You don't have a large team at your disposal — you'll be doing the key things yourself.

What you will need to do

Your main task is to increase online sales through marketing, website work, and analytics.

What this means in practice:

— Independently launch and manage performance advertising (Meta* — the main channel)

— Test new markets and audiences

— Identify bottlenecks in the sales funnel and fix them

— Work with the website and Shopify (product cards, structure, collection preparation, UX)

— Set up and develop CRM (Hubspot)

— Improve lead processing with the sales team

— Analyze channels and disable those that do not generate sales

— Develop Pinterest and TikTok as traffic sources

— Quickly test hypotheses and scale what works

This is a role for someone who loves to delve into numbers, find patterns, and build systematic growth — through their own actions, not just ideas.

Who we are looking for

A person who:

— has already worked in e-commerce

— understands how performance marketing works

— can look at numbers and draw conclusions

— is used to working with their hands, not just managing

— can work independently

— doesn't wait for tasks but proposes and implements solutions

Will be a big plus

— experience in fashion

— experience working with Shopify

— experience implementing CRM

— experience in growth marketing

How we will know you are successful

— online sales are growing

— customer acquisition cost is decreasing

— conversion rate is increasing

— transparent analytics appear

— processes become systematic

• Meta is recognized as an extremist organization and banned in the Russian Federation.