Marketing Manager at Yandex Cloud Kazakhstan

Yandex Cloud is a technology platform for creating and developing IT products, offering corporations, medium-sized businesses, and private developers more than 50 interconnected services: scalable infrastructure, data storage services, machine learning tools, and development tools.

We are looking for an experienced B2B marketer who will systematically promote the platform in Kazakhstan and Central Asian countries, developing and implementing a 360-degree marketing strategy: from building awareness of the platform and its image, generating leads, to increasing customer loyalty and reducing churn.

About the Team

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What tasks await you

Marketing Strategy in the Region You will build awareness of the platform and its products, shape the platform's image using PR, digital marketing, social media, organizing our own events, and participating in external ones. You will also plan the marketing budget, analyze the effectiveness of marketing activities and optimize them, as well as ensure an influx of quality leads through performance marketing, events, webinars, and promotional mechanics.

Interaction with Teams and Contractors You will communicate with the sales team and other related teams, establish collaboration with external contractors (agencies), and monitor the quality of their services.

We expect you to

• Have at least three years of experience in B2B marketing at an IT company
• Understand 360-degree marketing and know how to build comprehensive marketing strategies
• Are ready to dive into the technical details of cloud products and understand how to promote them on international markets
• Are well-versed in marketing trends
• Are fluent in English and Russian
• Are communicative and skilled at establishing collaboration between teams
• Are proactive, organized, and ready for multitasking

Will be a plus

• Have a degree in marketing or economics
• Know the Kazakh language