Company:** Ozon
Location: Moscow
Experience: 1 to 3 years
We are looking for an ambitious CRM marketer who will develop direct communications with our customers: launch advertising campaigns, grow and retain subscribers, generate and test hypotheses, and actively interact with product teams.
Your responsibilities will include:
- Creating and launching direct communications for customers: mass and triggered emails;
- Collaborating with product teams to create subscription widgets;
- Analyzing churn and unsubscribe rates;
- Conducting A/B tests: generating hypotheses, preparing content, analyzing results, and identifying growth opportunities;
- Developing the CRM system and improving current processes;
- Monitoring performance and analyzing communication scenarios - Creating presentations on work results.
What we expect from you:
- 2+ years of experience in CRM marketing
- Experience with various CRM communication platforms (Exponea, Mindbox, and others);
- Experience with analytics systems (Google Analytics, Yandex.Metrica, Amplitude, Redash, Superset, PowerBI, and others);
- Experience conducting A/B tests and analyzing their results;
- Experience in independently writing ad copy and working with designers to create visual content;
- Presentation and information structuring skills;
- Ability to write technical specifications.
Will be a plus:
- Experience working in an e-commerce company - Programming skills and API experience