SOFIS is a group of companies. We produce decorative and skincare cosmetics. We invite you to join the team as a "Brand Manager (International Brand Promotion)" - we are spinning off this area into a separate unit. SOFIS – is 15 years of consistently successful work, it is 2 international BEAUTY brands in the portfolio 7DAYS and V.COLOUR PROFESSIONAL, 2 headquarters (Moscow/Milan) and 200 employees. SOFIS – is 40,000 points of sale: in Russia and 60 countries worldwide. Our clients: Zolotoye Yabloko, Podruzhka, L'Etoile, Druni, Douglas, Drogas, Watsons. Major global marketplaces: Amazon, WB, OZON.

Who we need:

We are looking for a Brand Manager (International Brand Promotion) who will take over all promotion directions and develop the brand in international markets. Your task will be to lead brand promotion abroad, form and manage a team of specialists, and achieve high KPIs for sales and recognition. All areas of marketing: social media, advertising, email marketing, SEO. Supervision of SMM specialists, targeted advertisers, designers, and analysts, working with bloggers, exhibitions, event marketing.

WHAT NEEDS TO BE DONE

Development and implementation of a promotion strategy for international markets (social media, content, advertising, SEO, email marketing).

Team management: SMM specialists, targeted advertisers, designers, analysts.

Preparation and control of the digital campaign budget in international markets.

Monitoring campaign effectiveness, analysis of key metrics (ROI, CAC, LTV, conversions, reach).

Optimization of advertising costs and budget reallocation for maximum results.

Building unified brand and content standards across all international markets.

We are looking for a candidate who:

Has a relevant education: Marketing, Advertising, Communications, Digital Marketing

Experience in digital marketing from 3 years, branding experience.

Experience in promoting brands in international markets (E-commerce, B2C) will be a plus.

Knowledge of online advertising tools: FBAds, INAds, TikTok Ads, Google Ads, SEO, email marketing.

Experience with analytics and dashboards (Google Analytics, Data Studio, Power BI, etc.).

High level English language (spoken and written).

Proactiveness, strategic thinking.

Experience launching campaigns in different countries, leading a team, managing a budget.

*WE OFFER :

Opportunity for financial and career growth in a large, stable, rapidly developing company;

Work on international markets, the opportunity to influence the global development of the brand.

A friendly team and openness to new ideas;

Voluntary medical insurance (Ingosstrakh, Medsi);

Employment according to the Labor Code of the Russian Federation;

We have a convenient office format: 5/2 from 9 to 18, from 10 to 19, from 11 to 20 ; Hybrid and remote work are NOT provided!

A creative and cozy office within walking distance of m. Dmitrovskaya, Design Factory "Flacon";

We offer interesting work in a dynamically developing company.

7 reasons to work at SOFIS:

SOFIS – An international group of companies. We produce decorative and skincare cosmetics, combining an expert approach with global thinking.

SOFIS – With a strong foundation, which is confidently developing and withstanding all market and time challenges. Here you build your career in a stable company, without fearing unpredictability.

SOFIS – Real growth opportunities – We don't just set ambitious goals – we provide resources and support for your professional and personal development. In our team, you can grow and reach new heights together with strong and experienced colleagues.

SOFIS – Fair and decent compensation – Your work will be valued. At SOFIS, you can earn a decent living and build financial independence, receiving motivation to move even further.

SOFIS – A product you can trust – We don't just create cosmetics – we create products that truly improve people's lives. Working here means participating in the creation of beauty and health that millions trust.

SOFIS – A team where you are valued – SOFIS is for people of action, energy, and creativity. We support each other and value everyone's contribution because we believe: together we are stronger.

SOFIS – A culture of openness and support – Corporate spirit is not just empty words. It is daily mutual understanding, honesty, and support that help you unlock your potential and be yourself.

SOFIS – Honesty and transparency – We build relationships based on trust and open dialogue. Here, every voice is heard, and decisions are made transparently and fairly.