Brand Manager
SOFIS is a group of companies. We produce decorative and skincare cosmetics.
We invite a "Brand Manager / Brand Development Manager" to join our team.
SOFIS – this is 15 years of stable successful work, 2 international BEAUTY brands in the portfolio: 7DAYS and V.COLOUR PROFESSIONAL, 2 headquarters (Moscow/Milan) and 200 employees.
SOFIS – this is 40,000 points of sale: in Russia and 60 countries worldwide.
Our clients: Zolotoye Yabloko, Podruzhka, L'Etoile, Druni, Douglas, Drogas, Watsons. Major global marketplaces: Amazon, WB, OZON.
Who we need: We are looking for a Brand Manager who will take on the responsibility for maintaining sustainable growth and brand development. Your task is to ensure sales growth, optimize the product range, and effectively manage advertising.
WHAT YOU NEED TO DO:
- Manage brand portfolio/product category;
- Analyze the market, target audience, competitors, trends;
- Develop brand identity - define the visual components of the brand, exclusive elements that distinguish the brand from competitors: logo, color palette, fonts, brand sound, slogan;
- Develop methods for presenting new products. Organize and conduct presentations for clients and the sales department (professional consultation on the consumer properties and qualities of the product);
- Control product quality, its compliance with stated promises and trends, identify unsatisfactory product parameters for correction and imparting new consumer properties;
- Develop product budget, calculate expected profit and profitability;
- Develop pricing policy, determine conditions and sales channels for the product.
- Forecast sales volume, control inventory levels;
- Monitor and control the product's position in the market (sales performance, demand), identify and analyze consumer attitudes towards the product;
- Develop methods for brand popularization;
- Plan and implement advertising campaigns. Launch and control advertising campaigns, exhibitions, presentations, collaborations, and other PR activities;
- Coordinate product merchandising: approve planograms, control product placement, ensure retail outlets are supplied with advertising materials;
- Generate reports.
WE EXPECT FROM THE CANDIDATE:
- Higher education in marketing;
- Minimum 3 years of experience as a Brand Manager (mandatory);
- Proficient in analytics;
- Knowledge of unit economics principles;
- Proficient in Excel / Google Sheets;
- Initiative, analytical approach, independence;
- Proactivity and results-orientation.
WE OFFER:
- Opportunity for financial and career growth in a large, stable, rapidly developing company;
- Freedom in experiments and hypotheses — we value results, not "hours spent";
- Opportunity to influence promotion strategy;
- Friendly team and openness to new ideas;
- Voluntary medical insurance (Ingosstrakh, Medsi);
- Formal employment according to the Labor Code of the Russian Federation;
- We have a convenient schedule: 5/2 from 9 AM to 6 PM or from 10 AM to 7 PM, office format;
- Creative and cozy office within walking distance of m. Dmitrovskaya, Design Factory "Flacon";
- We offer interesting work in a dynamically developing company.
7 reasons to work at SOFIS:
- SOFIS — International Group of Companies. We produce decorative and skincare cosmetics, combining an expert approach with global thinking.
- SOFIS — With a strong foundation that is steadily developing and withstanding any market and time challenges. Here you build your career in a stable company, without fearing unpredictability.
- SOFIS — Real growth opportunities - We don't just set ambitious tasks — we provide resources and support for your professional and personal development. In our team, you can grow and reach new heights together with strong and experienced colleagues.
- SOFIS — Fair and decent compensation - Your work will be valued appropriately. At SOFIS, you can earn a decent income and build financial independence, receiving motivation to move even further.
- SOFIS — A product you can trust - We don't just create cosmetics — we create products that truly improve people's lives. Working here means participating in the creation of beauty and health that millions trust.
- SOFIS — A team where you are valued - SOFIS is a place for people of action, energy, and creativity. We support each other and value everyone's contribution, because we believe: together we are stronger.
- SOFIS — Culture of openness and support - Corporate spirit is not empty words. It's daily mutual understanding, honesty, and support that help you unlock your potential and be yourself.
- SOFIS — Honesty and transparency - We build relationships based on trust and open dialogue. Here, every voice is heard, and decisions are made transparently and fairly.
