A coffee producer ALMAFOOD is looking for a Marketing and Brand Director.
Almafood is one of the largest Russian companies in the coffee and instant drinks category with over 36 years of history. They produce products chosen by millions of people daily: from vending and federal chains to marketplaces and HoReCa.
Today, the company is at one of the most exciting stages of its development. They are launching a large-scale rebranding of Alta Roma, building a modern brand architecture, strengthening the digital direction, and preparing for expansion into international markets.
Key Responsibilities:
- Develop a long-term brand strategy for Alta Roma, Almafood, MyTime.
- Lead the launch of the large-scale Alta Roma rebranding.
- Build a modern marketing system integrating brand, digital, influencer marketing, PR, content, and trade marketing.
- Create a brand that will be chosen not only for its taste but also for the emotions it evokes.
- Manage all consumer touchpoints – from packaging and website to reviews on marketplaces and social media.
- Develop and launch new products in collaboration with the RnD team.
- Formulate a marketing strategy for Russia and future exports.
- Build and develop a strong marketing team.
- Work closely with the commercial, product, and production teams.
We are looking for someone who:
- Has successfully launched brands to market;
- Knows how to create a love brand, not just advertising campaigns;
- Understands modern digital, influencer marketing, AI, and content;
- Can combine analytics, strategy, and creativity;
- Can make quick decisions and bring projects to launch;
- Is capable of inspiring a team and being a leader of change;
- Thinks like an entrepreneur, not an executor;
- It will be an advantage if you have personally launched brands or products that have become notable in the market. You will be asked to share these cases during the interview.
What we offer:
- Work in a stable company within a team of a strong expert group;
- Office located 5 minutes from Technopark metro station;
- Discounts on company products;
- 5/2 work schedule, office-based work;
- Official employment, transparent salary, no overtime, and rest on holidays and weekends;
- The level of total monthly income is discussed with candidates who have successfully passed all stages of the selection process.
