Title: PR Manager for HR, ESG, and Image Projects of the Bank
Company: SBER
Location: Moscow
Experience: 3 to 6 years
Sber's Corporate Communications team is looking for a PR Manager who will work with the bank's strategic and image projects, as well as communications for the "People and Culture" (HR) and ESG blocks.
Responsibilities
- PR support for the bank's major image projects, special projects, as well as the "People and Culture" and ESG blocks
- participation in the development and implementation of communication campaigns: finding news pegs, formats, and platforms, initiating publications and special projects in the media
- development of expert positioning for speakers and promotion of Sber's priority topics in the media space
- processing incoming requests from the media: gathering information, clarifying details, assisting in preparing comments and approvals;
- preparation of PR materials: news, columns, quotes, theses, and other communication materials
- reactive communication support and anti-crisis: prompt handling of requests and information triggers, participation in preparing the bank's position in anti-crisis communications
- participation in the formation and maintenance of the media plan
- gathering information and theses upon request: figures, formulations, speaker biographies, project summaries
- PR support for events: preparation of announcements, organization of media accreditation, integration of bank speakers into business events.
Requirements
- higher education (journalism, PR, marketing)
- 5 years or more of experience in PR or journalism
- understanding of the media market, as well as friendly connections with journalists and opinion leaders on social issues
- proactive, able to defend your position with arguments, possess systemic thinking
- empathetic, communicative, stress-resistant, and able to work in multitasking mode – both in a team and individually
- skills in working with AI tools.
Conditions
- comfortable modern office near Kutuzovskaya metro station
- corporate gym and recreation areas
- Sber's unique training system for professional and career development
- adaptation program and manager support at the start
- extended voluntary medical insurance and preferential insurance for family
- flexible discount on mortgage loans equal to 1/3 of the Central Bank's key rate
- Prime subscription with the possibility of shared use by three close contacts
- reward for recommending friends to the Sber team
- corporate pension program.