White Rabbit Family is a Russian restaurant alliance founded by Boris Zarkov in 2011. The alliance's restaurants are recognized by prestigious Russian and international ratings, including the Michelin Guide and The World’s 50 Best Restaurants rating.
Due to the growth of the Catering team, we are looking for a passionate Brand Manager ready to grow with us!
Responsibilities:
- Strategic brand management of WRFCatering;
- Implementation of the marketing strategy;
- Formation of a premium positioning;
- Customer experience management;
- Increasing commercial indicators through brand marketing, content, target audience communication, and brand standards.
- Budget management;
- Digital marketing.
We expect:
- At least 3 years of experience in brand marketing;
- Experience in developing and implementing a brand strategy;
- Experience in developing FMCG / food / beverage / premium brands will be an advantage;
- Understanding of digital marketing, PR, social media, and trade marketing;
- Ability to work at both strategic and operational levels;
- Strong communication, presentation, and project management skills;
- Entrepreneurial approach, initiative, independence;
- Good taste, broad vision, and understanding of the premium audience.
We offer:
- Work in a leading company in the restaurant industry;
- Work schedule: five-day working week;
- Opportunity to initiate and implement ambitious projects;
- Voluntary medical insurance after the probationary period;
- Corporate privilege program BestBenefits (over 1500 partner companies: language schools and courses, sports and fitness, marketplaces, cafes and restaurants, hotels, tours, and much more);
- Soft / Hard skills training, master classes, mini-lectures from gastronomy world experts.