Brand Manager
SOFIS is a group of companies. We produce decorative and skincare cosmetics.
We invite a "Brand Manager/Brand Development Manager" to join our team.
SOFIS means 15 years of stable successful work, 2 international BEAUTY brands in our portfolio: 7DAYS and V.COLOUR PROFESSIONAL, 2 headquarters (Moscow/Milan), and 200 employees.
SOFIS means 40,000 points of sale: in Russia and 60 countries worldwide.
Our clients: Zolotoye Yabloko, Podruzhka, L'Etoile, Druni, Douglas, Drogas, Watsons. Major global marketplaces: Amazon, WB, OZON.
Who we need: We are looking for a Brand Manager who will take responsibility for maintaining sustainable growth and brand development. Your task is to ensure sales growth, optimize the product range, and effectively manage advertising.
WHAT YOU NEED TO DO:
- Manage the brand portfolio/product category;
- Analyze the market, target audience, competitors, and trends;
- Develop brand identity – define the visual component of the brand, the exclusivity of elements that differentiate the brand from competitors: logo, color palette, fonts, brand sound, slogan;
- Develop methods for presenting new products. Organize and conduct presentations for clients and the sales department (professional consultation on the consumer properties and qualities of the product);
- Control product quality, its compliance with declared promises and trends, identify unsatisfactory product parameters for correction and enhancement with new consumer properties;
- Compile product budgets, calculate expected profit and profitability;
- Develop pricing policy, determine product sales conditions and channels.
- Forecast sales volume, monitor inventory levels;
- Observe and control the product's position in the market (sales performance, demand for it), identify and analyze consumer attitudes towards the product;
- Develop methods for brand popularization;
- Plan and implement advertising campaigns. Launch and control advertising campaigns, exhibitions, presentations, collaborations, and other PR activities;
- Coordinate product merchandising: approve planograms, monitor product placement, ensure retail outlets are supplied with advertising materials;
- Generate reports.
WHAT WE EXPECT FROM THE CANDIDATE:
- Higher education in marketing;
- At least 3 years of experience as a Brand Manager (mandatory);
- Confident analytical skills;
- Knowledge of unit economics principles;
- Proficient in Excel / Google Sheets at an advanced user level;
- Initiative, analytical approach, independence;
- Proactivity and results-orientation.
WHAT WE OFFER:
- Opportunity for financial and career growth in a large, stable, rapidly developing company;
- Freedom in experiments and hypotheses — we value results, not “hours”;
- Opportunity to influence promotion strategy;
- Friendly team and openness to new ideas;
- Voluntary medical insurance (Ingosstrakh, Medsi);
- Official employment according to the Labor Code of the Russian Federation;
- We offer a convenient schedule: Monday-Friday, 9 am to 6 pm or 10 am to 7 pm, office format;
- Creative and cozy office within walking distance from m. Dmitrovskaya, Design Factory "Flacon";
- We offer interesting work in a dynamically developing company.
7 reasons to work at SOFIS:
- SOFIS is an International Group of Companies. We produce decorative and skincare cosmetics, combining expert approaches with global thinking.
- SOFIS has a strong foundation, confidently developing and withstanding any market and time challenges. Here you build your career in a stable company, unafraid of unpredictability.
- SOFIS offers real growth opportunities — We don't just set ambitious tasks; we provide resources and support for your professional and personal development. In our team, you can grow and reach new heights alongside strong and experienced colleagues.
- SOFIS provides fair and decent compensation — Your work will be valued. At SOFIS, you can earn well and build financial independence, gaining motivation to move even further.
- SOFIS offers products you can trust — We don't just create cosmetics; we create products that truly improve people's lives. Working here means participating in the creation of beauty and health trusted by millions.
- SOFIS has a team where you are valued. At SOFIS, we are people of action, energy, and creativity. We support each other and value everyone's contribution because we believe: together, we are stronger.
- SOFIS fosters a culture of openness and support — Corporate spirit is not empty words. It's daily mutual understanding, honesty, and support that help you unlock your potential and be yourself.
- SOFIS emphasizes honesty and transparency — We build relationships based on trust and open dialogue. Here, every voice is heard, and decisions are made transparently and fairly.
