Marketing Specialist

at EnerGO. Moscow.

ABOUT US: ENERGO TECHNOLOGIES (EnerGO brand) is a technology company providing a power bank sharing service and developing digital infrastructure in major cities. The network of stations across Russia and our own mobile app allow our users to stay connected in any situation. The company is in a phase of active growth, and we are looking for specialists who can influence the development of the product and the market. We have implemented projects with the State Unitary Enterprise "Moscow Metro", "Moi Dokumenty" (My Documents), "Shokoladnitsa", "Burger King", etc. We are looking for a marketer to join the EnerGO team. The key task is to increase the number of new service users and retain current ones. We also want to increase the loyalty of our users to the company and the product. Please read the requirements for the candidate.

TASKS: • Increase in user base. • Formation of partnership programs. • Conducting marketing research and segmenting the target audience. • Analysis and monitoring of the market (prices, assortment, commercial policy, and marketing activities of competitors). • Development of a plan for testing marketing hypotheses to achieve business indicators. • Setting up paid traffic channels and connecting new ones, launching media campaigns, and the ability to justify their effectiveness. • Preparation of reports on the results of advertising campaigns, analysis of their effectiveness, providing conclusions and recommendations aimed at increasing demand. • Branding and production. Maintaining the company's corporate identity, including the development and ordering of POS materials, etc. • Managing changes on the website and mobile app to increase conversion to service payment based on UX/UI and web analytics. • Development and implementation of promotions and subscriptions. • Reputation management. • B2B partnerships and collaborations with partners. • Managing social media activity.

REQUIREMENTS: • Marketing experience of 3+ years (e-commerce, mobile apps). • Experience with web analytics. • Experience in customer development. • Solid understanding of product metrics (MAU, Retention, Churn Rate, ARPU, ARPPU, CAC, LTV, etc.). • Ability to build work through hypothesis testing. • Having own successful projects and recommendations will be an advantage. • Professionalism, punctuality, systematic thinking, multitasking, stress resistance, teamwork skills, positive attitude, communication skills.

CONDITIONS: • Salary + KPI. • Official employment from the first day according to the Labor Code of the Russian Federation, fully "white" salary. • Compensation for travel, corporate mobile communication, and free access to the EnerGO service. • Direct interaction with company management, working with a strong product, and clear career development prospects. • Convenient schedule.

CONTACTS: • Email: info@energo.app