Moscow, m. "Park Kultury" / "Frunzenskaya"
We are looking for a strong B2B leader to build a marketing function from scratch and be responsible for its contribution to the company's commercial growth. Brand of solutions for SCS and passive IT infrastructure.
Responsibilities
- Develop and implement a marketing strategy.
- Form a marketing team, processes, and budget.
- Build an effective link between marketing and sales.
- Develop demand generation, partner, and project marketing.
- Strengthen the positioning and brand awareness of Hyperline.
- Develop content, digital marketing, industry events, partner training and certification.
- Implement an analytics system and evaluate the impact of marketing on sales.
Requirements
- 7+ years of experience in B2B marketing, 3+ years in a leadership position.
- Experience in creating or transforming a marketing function and team.
- Experience in promoting technically complex products.
- Understanding of distribution and project sales models.
- Experience working with partners, integrators, and B2B clients.
- Ability to link marketing to commercial results.
- Plus: experience in IT infrastructure, SCS, data centers, electrical engineering, low-voltage or engineering systems.
We offer
- Direct reporting to the CEO.
- The opportunity to build marketing from scratch and form your own team.
- Participation in strategic and commercial company decisions.
- Competitive salary.
- Direct influence on brand and sales development.
We look forward to meeting a leader who knows how to turn marketing into a working tool for business growth.
