Director of Marketing | CMO | Head of Demand & Market

📍Remote | Hybrid | Moscow | Russian IT / B2B SaaS Company, Marketplaces

Reports to: CEO

Who we are looking for We need a strong Strategic Director of Marketing / CMO who knows how to build a demand generation system, manage marketing through business metrics, and create a predictable pipeline for sales.

This is a leader who is equally comfortable speaking with the CEO, CRO, product team, and sales department, makes data-driven decisions, and is responsible for marketing's impact on revenue.

What is important to us 5+ years of experience in marketing. At least 3–5 years in B2B SaaS, IT, or complex digital products. Experience with the Sales-Assisted Sales model. Practical experience in Demand Generation.

You can:

• manage the entire funnel: Lead → MQL → SQL → Opportunity → Deal;
• work with metrics: Pipeline; CAC; LTV; MRR; Win Rate; Conversion Rate; Sales Velocity;
• launch upsell, cross-sell, and customer reactivation programs;
• create strong Product Marketing and customer case studies;
• build automated marketing communications through CRM;
• build marketing analytics and management dashboards;
• present results to management and defend decisions with data.

📱 @ViktoriaSyrovatskaya

Everything about career development