Area of Responsibility: Support and development of several product lines within the Librederm portfolio.
We are looking for an energetic and results-oriented Brand Manager. Your main task will be to participate in the development and implementation of line development strategies, helping to ensure sustainable growth and strengthen consumer loyalty. The ideal candidate is a proactive specialist who uses market analysis and consumer insights to prepare effective solutions, supports the launch of innovations, and contributes to maximizing profitability.
What we offer:
- Work in a large company with a well-known brand
- Five-day work week at the office in Podolsk (no hybrid)
- Official employment, full compliance with the Labor Code of the Russian Federation
- Voluntary medical insurance + travel insurance policy after the probationary period
- Competitive salary (level negotiable) + performance bonuses
- Corporate mobile communication, laptop
- Free parking on the premises
- Opportunity for career growth
- Corporate discounts on products up to 50%
- Tea/coffee and a friendly team!
- Gifts for holidays, sweet gifts for children for New Year, "refer a friend" bonuses, picnics, corporate outings
- Office near the MCD-2 Podolsk station
What you will be doing:
- Strategy and Analytics:
- Actively participate in managing your category as part of the business unit
- Conduct regular analysis of the market, competitors, and consumer trends using internal and external data
- Help identify growth areas, market "white spots", and new opportunities for the brand
- Participate in product pricing
- Planning and Budgeting:
- Participate in forming target sales volumes and P&L for products
- Plan promotion resources and control marketing expenses with the manager
- Work on increasing product margin through effective budget allocation and interaction with the commercial department
- Prepare trade marketing activities and promotions in conjunction with the trade marketing department
- Marketing and Communication Strategy:
- Participate in the development and implementation of marketing strategies: from target audience analysis and positioning to launching advertising and promotional campaigns
- Assist in selecting and optimizing communication channels to strengthen brand equity and stimulate sales
- Product and Assortment Development:
- Participate in projects for the development of new products and optimization of the current portfolio
- Analyze consumer properties and appearance of products to ensure they meet market requirements and brand DNA
- Cross-functional Interaction and Project Management:
- Effectively interact with cross-functional teams: advertising, trade marketing, sales, production, R&D departments
- Coordinate the execution of project tasks, ensuring their timely completion within budget
Our requirements for candidates:
- Higher education (preferably in Marketing or Economics)
- Successful experience as a Brand Manager or Junior Brand Manager for at least 1.5 years in FMCG / Retail / Cosmetics
- Understanding of marketplace principles and promotion
- Strong analytical skills and experience working with large datasets
- Ability to extract insights from market data (experience with databases, knowledge of Nielsen principles will be an advantage)
- Experience in developing and launching marketing and advertising campaigns
- Proficient user of Excel and PowerPoint
- Experience participating in new product launch projects will be a plus
