B2B Marketing Manager LOOKSY (English/Russian Language)

About the Company

LOOKSY is a B2B SaaS company developing AI virtual try-on technology for fashion e-commerce. Brands integrate our widget into their online store in under 30 minutes – customers get photorealistic try-on, size recommendations, and the ability to add items to their cart without leaving the product page. Our headquarters are in Dubai, we operate in the MENA market and are expanding into Western markets.

We are looking for a hands-on B2B Marketing Manager to take charge of lead generation and pipeline growth. This is a role with full responsibility – you will define the strategy, launch campaigns, and be directly accountable for results.

Responsibilities

— Own the entire lead generation funnel – from awareness to MQL – across paid and organic channels — Ensure a quality pipeline through key channels (LinkedIn, Google, Meta, SEO/organic), constantly testing and scaling new acquisition channels — Create and manage content across all channels – landing pages, case studies, email newsletters, LinkedIn posts – in English — Track and report on key metrics (CAC, CPL, conversions, pipeline contribution); turn data into actionable insights — Work closely with the sales team on ICP, messaging, and lead quality — Test new acquisition channels and growth levers; quickly validate hypotheses and scale what works

What We're Looking For

— 3+ years of practical experience in B2B SaaS marketing with a focus on lead generation — Proven experience launching paid campaigns on Meta and/or LinkedIn – you understand what good results look like — Strong SEO knowledge: experience growing organic traffic and building content strategy around it — Fluent English – you will be writing copy, running campaigns, and communicating with international clients — Analytical thinking: confident command of analytics tools, attribution, and reporting funnels

Bonus Points

— Experience in fashion tech, retail tech, or e-commerce SaaS — Basic design skills for creating marketing materials (Claude Design, Canva, Figma) — Experience targeting MENA or European markets

Why LOOKSY

— Remote-first – work from anywhere — Full ownership of the marketing function – build it your way — B2B contract