The Moscow Exchange is looking for a Head of Performance Marketing for its website and app.
You will be responsible for developing the performance marketing function: from building an acquisition strategy and team motivation to daily monitoring of advertising campaigns to achieve the key business goals of the "Finuslugi" financial marketplace.
Responsibilities:
- Manage an in-house performance marketing team (currently agency + in-house) – set goals, assign responsibilities, develop team competencies.
- Plan, launch, and optimize performance campaigns in web and app (Yandex Direct, social media, programmatic, and other channels), test new channels and formats.
- Manage advertising budgets, be responsible for KPIs (CPS, ROI, sales).
- Work with large datasets and audience segmentation to improve targeting accuracy and personalize communications.
- Collaborate with product, analytics, and technical teams on tracking, integrations, and data quality.
Requirements:
- 5+ years of experience in performance marketing, along with team management – experience in independent ad buying and optimization within KPI.
- Experience with end-to-end analytics and big data.
- Ability to form hypotheses, conduct tests, and analyze results.
- Experience in team management: trained, motivated, and developed strong paid acquisition specialists.
- Willingness to work in an office format (hybrid is possible by agreement with the manager).
Will be a plus:
- Experience managing budgets of ₽20 million+ per month.
- Experience with BI tools (Power BI, Looker, Tableau, etc.).
The company offers:
- Official employment in accordance with the Labor Code of the Russian Federation.
- Competitive salary, annual bonus, non-material motivation program.
- Extended medical insurance from the first day of employment (policy includes dentistry and a corporate doctor in the office), voluntary medical insurance for children and spouses on preferential terms.
- Privilege program: discounts on goods and services (cafes, restaurants, movie tickets, hotel bookings, home appliances, car rentals, and much more).
- Diverse training, professional development, access to the MIF corporate library.
- Corporate culture of a modern technology company, casual dress code.
- Hybrid work mode, flexible start/end of the working day (schedule discussed during the interview).
- Office in the center of Moscow (metro stations: Arbatskaya/Biblioteka im. Lenina/Okhotny Ryad/Borovitskaya).
Working at MOEX means:
- Unique experience: the tasks being solved have no analogues in the financial market.
- A team of experts ready to share their experience, support, and help.
- Immersion in engineering culture, professional growth and development thanks to internal IT communities.
- Rich corporate life: events for employees and their families, support for interest-based corporate clubs (including sports).
- Pride in doing truly important work.
