Company:** Skinjestique
Location: Moscow
Experience: 3 to 6 years
We are SKINJESTIQUE— a premium skincare brand without compromise. Why without compromise? Because no one in the Russian cosmetics market is as categorical in product manufacturing as we are — yes, our formulas are expensive, but they deliver real results, confirmed by clinical trials.
And now, we are looking for a Head of Marketing Department to join our team, who will be responsible for the effectiveness of communication across all sales and communication channels with a focus on creativity, sales, and figures.
Key areas of expertise: advertising (including influencer marketing), SMM, PR, branding, sales.
Goal of the position - sustainable growth and scaling of the business across all sales channels - own online store, Zolotoye Yabloko, OZON, b2b sales.
Responsibilities:
- Formulate and implement the company's brand strategy, trade marketing, content marketing, influencer marketing, and SMM strategy;
- Together with the team, form visual and semantic communication for various advertising formats (influencer marketing, banners, POSM, etc.);
- Manage the advertising and marketing budget, evaluate the effectiveness of channels and tools, optimize promotion costs and assess the effectiveness of selected strategies;
- Develop a plan and oversee the implementation of marketing activities, digitize results;
- Generate creative ideas for news hooks, partnerships, and activations, including integrating trends and news hooks into brand content, using situational marketing and newsjacking;
- Implement modern tools for automating business processes and sales tools.
What we expect from you:
- Relevant experience in a similar position for 3-5 years;
- Experience in team and marketing budget management – mandatory;
- High level of creative vision, branding, and design awareness;
- Ability to work with numbers (marketing metrics);
- Deep understanding of unit economics, practical application, and assessment of advertising and marketing costs effectiveness;
- Industries: FMCG / beauty / fashion.
What we offer:
- Financial terms are open for individual discussion!
- Hybrid work format favoring the office, 1-2 days remote after the probation period (office within walking distance of Paveletskaya metro station),
- Schedule 5/2 from 10:00 to 19:00 (if convenient, from 09:00 to 18:00, from 9:30 to 18:30)
- Fully official competitive salary, employment on the staff, according to the Labor Code
- Corporate discounts on our products
- A strong team of like-minded people
- A modern corporate culture without excessive control and rigid frameworks. The foundation of our team: openness, trust, a high level of personal responsibility, and focus on overall results.
