Title: Content Manager for Social Networks Company: Zvuk Location: Moscow Experience: 3 to 6 years

Role Mission

At Zvuk, we want as many people as possible to discover music through us, not only in the app but also on social media. This role is about transforming cultural and musical trends into lively, engaging content that gains reach and brings the brand closer to the audience.

Why the Position Exists and Which Team It Belongs To

We are strengthening our SMM direction because social media for us is not just a communication channel, but a space for dialogue with users and artists. You will join the brand team and work closely with the SMM Manager, Copywriter, and Designers. Our task is to build a recognizable, relevant, and culturally accurate image of Zvuk on social media.

What You Will Do and What Contribution You Can Make

You will become the person who feels the pulse of digital and music culture and helps Zvuk sound modern and bold on social media.

Your Focus Area Will Include:

• tracking trends and generating ideas for posts, reels, and collaborations with artists
• participating in the formation of content strategy and content plan together with the SMM Manager
• preparing clear briefs for the copywriter, designer, and videomaker, creating viral reels and publications on 5 social networks
• planning and controlling content release, collecting and analyzing statistics
• creating UTM tags for links and careful work with analytics
• maintaining order in content systems: collecting materials into unified documents and tables, updating the content bank

How We Will Know You Are Succeeding

We will look at:

• regularity and quality of content release
• engagement and dynamics of key metrics
• accuracy in processes and transparency of analytics
• contribution to the development of content strategy and the emergence of strong creative ideas

You Will Succeed If

• you have SMM experience of 2+ years (experience in IT services, music, or lifestyle projects will be a plus)
• you have cases with successful posts and reels of over 500k views, you understand what needs to be in a publication for it to be liked and shared by thousands of people
• you have skills in filming and editing on a phone
• you have high visual awareness and orientation in trends, social media, digital, and music culture and can adapt them to brand tasks
• you can systematically plan content, work with tables, and maintain order in processes
• you can set clear briefs and write requirements
• you have a portfolio with cases, examples of publications, and creative ideas

In your cover letter, please attach a link to your portfolio so we can review your cases immediately :)