Product / Project Manager in Influencer Marketing (FASHION)
LOOK ONLINE is a Russian women's clothing brand with a bright character and strong aesthetics. We create collections where details, materials, and seasonal energy are important. Since 2016, we have been creating fashion that thousands of girls across the country love:
- 9 stylish stores - in Moscow, St. Petersburg, Kazan.
- Leader in fashion content - we are read, we are looked up to.
- Cool team - together we launch collections that sell out in the first few days.
- Growth in numbers and scale - and you will have plenty of room to grow with us.
We are looking for someone to join our team who can become the link between influencer marketing, analytics, processes, and business. We need not just a "blogger coordinator," but a person who knows how to build a system, see results in numbers, and enhance the brand through influence.
What you will do in our team:
- Turnkey operations: you will take the entire blogger's journey into your hands - from scouting to post-campaign analysis. You will document processes, implement forms and spreadsheets, and ensure the team doesn't have to keep everything in their heads.
- Analytics is your language: CPV, ROI, reach, budget - you calculate everything yourself. Not "approximately," not "it seems to have grown," but with numbers and conclusions. You prepare reports and know what to do with them next.
- Media planning: you form media plans, budgets, and adhere to timelines. You see the big picture - who, when, why, and for how much.
- Connection between influence and retail: you build communication between online and offline - so that activities are synchronized and yield results.
- Systematic scouting: you systematize the search and selection of bloggers, maintain databases, and implement evaluation criteria. Not "like/dislike," but clear segmentation.
- Look for ways to improve: you initiate new formats, test tools, don't wait to be asked - you see bottlenecks yourself and propose solutions.
What is important to us:
- Experience in influencer marketing or a related field - from 2 years;
- Ability to calculate everything: budget, reach, effectiveness, unit economics of integrations;
- Worked with the 14–25 audience - you understand how they think and what resonates with them;
- You think structurally but are not rigid - you can negotiate and explain complex concepts in simple terms;
- You know the market: who is doing great collaborations now, what's trending, what's dying out;
- You want to do better than yesterday - this is not just a resume phrase, it's genuinely about you.
What you definitely won't like here: if you are used to extensive approval for every step, strict hierarchy, and working with constantly shifting deadlines - it will likely be difficult for us. We are fast, dynamic, and value initiative.
What we offer:
- Competitive compensation: fixed salary + KPI bonuses (discussed individually);
- Office within walking distance of Polezhaevskaya metro station / MCC Khoroshevo;
- Possibility of a hybrid work format;
- Resources and support for professional development;
- Corporate discount on the brand's collections;
- Opportunity to influence results and implement your own ideas;
- A team that values speed, taste, initiative, and strong individuals.
If fashion, digital, and influence through content resonate with you - we would be happy to meet you. It will be a big plus if you send your portfolio or case studies with your cover letter :)
