Head of Marketing / Lead Marketer (B2B, Manufacturing / Data Center)
This vacancy is open within the "Svobodnye Tekhnologii Inzhiniring" group of companies.
ART Engineering is a Russian manufacturer of telecommunications equipment, corridor isolation systems for data centers, mobile and modular data centers, energy modules, and components.
Currently, we have an opening for the position of Head of Marketing. We are looking for a colleague who is engaged in marketing, technologies, and sales. Someone who is not afraid to generate something new and creative, using all technologies, including AI.
Key Responsibilities:
- Development and implementation of a long-term strategy to strengthen the brand's market position;
- Studying competitors, data center industry trends, and the needs of corporate customers;
- Providing the sales team with the necessary marketing tools;
- Forming unique value propositions (UVP) for complex technical solutions;
- Developing unconventional activities, generating news leads, participating in the organization of exhibitions and events;
- Preparing case studies, presentations, and expert materials about data centers and technologies (in collaboration with technical specialists);
- Controlling contractors and managing the work of external agencies/freelancers;
- Compiling analytical reports with clear conclusions and recommendations for the company's top management.
Candidate Experience Requirements:
- At least 3 years of experience as a marketer (SMM, content marketing, or PR) in B2B manufacturing companies/construction/IT;
- Understanding the specifics, terminology, and structure of the data center market (will be an advantage).
- Experience using AI in work tasks.
- Ability to identify news leads in production, basic skills in organizing photo/video shoots.
- Creativity and organizational skills (from idea to implementation, involving colleagues, contractors, partners).
What We Offer:
- Official employment and a transparent salary;
- Office within walking distance of Savelovskaya and Belorusskaya metro stations;
- 5/2 schedule from 9:00 to 18:00, with the possibility of a flexible start to the workday;
- Voluntary Medical Insurance (DMS) after 6 months of employment with the company;
- Opportunity to work on large-scale federal infrastructure projects.
- Management's openness to technological experiments and the implementation of new AI tools in marketing.
- Professional training funded by the company and attendance at industry exhibitions.
- Opportunities for professional and career growth.
