We are looking for a growth marketer who will grow the subscriber base, upsell, and experiment a lot.
Daily Tasks
- Attract subscribers and upsell through owned CRM: emails, pushes, in-app and service communications.
- Increase conversion to subscription: from trial period to payment, from monthly to annual tariff.
- Devise and launch experiments at the intersection of product and marketing — new sources for attracting users to the base.
- Work with cross-functional teams: product, CRM, analytics, creative and design, cross-service.
What You Need to Know
- Find solutions at the intersection of three things: what the business needs, what the product can do, what the user needs.
- Manage projects: be a proactive owner who is responsible for the result, keeps the team motivated, knows how to negotiate and brings mechanics to the numbers.
- Properly brief teams and contractors: carefully crafted tickets for cross-functional teams, not general wishes.
Who We Are Looking For
- You have experience with subscriptions, retention, or performance marketing for a large audience.
- You move fast: you can quickly organize a launch and negotiate with cross-functional teams without spending days/weeks/months on it.
- You know how to prioritize tasks, do not promise to do everything, and do not do what is not needed.
- You find answers and the right people yourself and do not stop working if something is unclear.
- You always keep the final goal in mind, do not come up with crazy ideas, and when you come up with something new, you can immediately assess its potential.
Conditions
Non-staff position (Contract Agreement). Moscow. Hybrid mode — you need to be in the office 1–2 days a week, or remote format.
